消息称腾讯团购工具“鹅享团”下架关停，小程序已暂停服务

发布日期：2024-12-30    点击次数：85

IT之家 6 月 19 日消息，据 @Tech 星球 报道，腾讯旗下团购工具“鹅享团”于近期下架关停，相关团队也已进行调整。IT之家发现其小程序显示“开发者已于 2023 年 5 月 31 日暂停鹅享团小程序服务”。

据悉，鹅享团是面向小微商户，针对微信私域交易场景，提高交易效率和私域运营的服务工具。该产品的定位是交易工具，并不针对社区团购这一场景。鹅享团小程序与拼多多的“快团团”类似，“快团团”的定位是社群团购，包含团购、报名、帮卖、直播、订单管理等免费功能。

快团团官方去年公布的数据显示，其 DAU（日活）1000 万，年度 GMV 600 亿 +，团长数量 200 万 +，日团长开团 50 万 +。

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